Eliminate the content dance between development and product teams
Developers now empower product teams to safely interact with all of your notifications content, no interrupts needed.
Code-first workflows
Define workflows as code, re-use content components, and deploy confidently while developing in your IDE of choice.
No-code editor
Product teams can manage workflow configurations without the risk of breaking notification flows.
Broad framework support
Novu supports content frameworks like React-email, MJML, Vue-email, and more.
Type safe
Zod and validation plugins ensure product teams won't break critical workflows as they update content.
Dedicated interfaces
A local preview environment lives near your code, and product teams use a matching cloud interface.
Single content source
Write once, and use the same notification content across all notification channels.
Content management issues are painful
Developers build workflows, logic, and formatting, then provide editable content back to product teams.
Frequent developer interrupts
It takes too long for product teams to get content updated when they constantly rely on developers for even minor changes.
Inconsistent branding and customer experience
When updating content is hard, branding and messaging issues slow business velocity, and confuse end users.
Forced non-native CMS use
Developers like to work in familiar technologies like React, and requiring them to ingest and use a different CMS slows everyone down.
Powerful, centralized content management in any framework
From React to Vue to more. Re-use and build content once, then empower your product teams to maintain it.
Effortless collaboration
Developers and product teams work together with unified notifications content and logic.
Reduce engineering interrupts
Developers specify editable fields, show/hide toggles, and dropdown selectors for properties, empowering product teams to iterate faster.
Consistent user experience
Product and marketing teams maintain ownership of messaging and branding, and can interate as fast as they need to.
Personalized notifications
Deliver rich, personalized notifications across any channel, and know content updates will never break workflow logic.
Reuse content
Bring your own content, no matter the format. Novu supports popular frameworks including React, Vue-email, MJML, and more.
