LottieFiles Streamlined Their Notification Infrastructure With Novu

Lottiefiles logo
About
Lightweight animation platform for designers and developers
Industry
Design Tools, Animation, SaaS
Channels
Email, Inbox

Users noticed improved performance since moving to Novu Cloud

Vanisha PatelProduct Manager

Key Challenges

  • Managing complex notification logic across platforms
  • Handling user preferences and subscriber segmentation
  • Maintaining self-hosted infrastructure

Novu Solution

  • In-app Inbox & Email notifications
  • Centralized notification workflows
  • Seamless integration with engineering workflows

LottieFiles is the leading platform for creating, previewing, and sharing lightweight animations using the Lottie format. Millions of designers and developers rely on it to bring their digital products to life. As their ecosystem grew, with teams collaborating across time zones and workflows, timely and reliable notifications became critical to maintaining creative momentum. From publishing animations to collaborating in teams, communication needed to be fast, structured, and dependable.

Before using Novu, LottieFiles managed notifications through a patchwork of internal tools and custom scripts. Their alert system was unreliable and costly to maintain. The main challenges included:

  • Fragmented logic across tools
    Notification flows were spread between internal services, Zapier automations, and one-off Slack bots.
  • High maintenance overhead
    Notification flows were spread between internal services, Zapier automations, and one-off Slack bots.
  • Inconsistent delivery
    Alerts sometimes failed or arrived late, leaving teams out of sync during publishing or collaboration workflows.
  • Limited visibility and control
    There was no unified view of notification flows, making it difficult to debug issues or iterate quickly.

By switching to Novu Cloud, LottieFiles centralized their entire notification system. Now, all alerts run through a single visual workflow, integrated with Slack, email, and webhooks, from animation uploads to team activity. Product teams can create and adjust flows without developer intervention, and engineering no longer wastes hours debugging brittle scripts. The result: faster shipping cycles, happier users, and a clear roadmap to scale notification logic further, including role-based alerts and external partner integrations.

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